Why is the gift of jewelry almost always perfect? The list is nearly endless, dating back to the beginning of time. Jewelry has actual worth and has always represented power and wealth and over centuries has acquired symbolism that equates receiving and having jewelry with that of being loved, honored and treasured.
No matter how dazzling the iPhone5 is, it simply does not carry the unspoken meaning of a simple band of gold. History aside, there are some very simple reasons why giving the gift of jewelry will (almost always) be perfect.
First and foremost, jewelry is a gift that can be worn every single day and the metal actually warms to your body temperature, as it is always against your skin. The recipient, can without effort look at or touch the gift as a constant reminder of the sentiment and thus the giver.
Secondly, women love to discuss the gifts they receive and whereas a gift certificate for a spa day is certainly desirable, it will never replace the rush of energy and excitement that runs through her when she can lift her wrist to show off a delicate sprinkle of tiny crystals scattered on a silver or gold bracelet. Women totally love to show-off their gifts!
Lastly, jewelry, lasts.
That iPhone5 will be replaced in a matter of months and even the lavish gift of a new automobile, will in time be traded in.
Jewelry on the other hand is something that you keep, you treasure and often pass on for someone else to fall in love with.
As a final note let me add that cost is rarely the determining factor in just how truly perfect your gift of jewelry is. I have a friend who has a very covet-able collection of fine jewelry and when I asked her what her most treasured piece was, she quickly responded that it was a teeny-tiny sliver of a gold band that her partner gave her with the inscription CTH+TRL. “It literally cost $90 and I never, ever take it off. It gives me a warm smile each time I look at it”, she said.
So unless you know for a fact that the woman in your life is pining away for a new Vitamix or has unabashedly begged you for an I Pad, I personally would suggest the magical gift of jewelry.